
He's Bringing Nature-Inspired, Suspended Treehouses to the World of Unique Stays — Meet Jason Thawley from Tree Tents
Meet Jason Thawley, founder of Tree Tents — a one-of-a-kind suspended tree structures.
Tree Tents isn't your typical prefab company. With a product lineup featuring the iconic “Tree Tent”, fuselage-inspired pods, and the whimsical Birdhouse, Jason's designs offer travelers an immersive outdoor experience that's as unique as it is sustainable. As the demand for glamping grows, Jason's creations provide unique stay entrepreneurs a way to offer something truly different, designed to bring guests closer to nature with every moment.
Tune in to hear:
- How Jason's curiosity and early love of nature inspired his designs
- The story behind Tree Tents' first structure—built on a tight deadline for a UK TV series
- Why immersive design matters in creating memorable glamping experiences
- Jason's take on ‚Äúrooming with nature‚Äù—why separate structures make the outdoors part of each stay
- His vision for affordable, eco-friendly units that meet the needs of small business owners
- Tree Tents' growing presence in the U.S., and why the brand is expanding internationally
In this episode, Jason shares how each structure is crafted to give guests the feeling of true escape, encouraging them to embrace the outdoors while enjoying a unique, comfortable stay. Whether you're a glamping enthusiast, hospitality entrepreneur, or just curious about what's next in nature-immersive design, this conversation offers a glimpse into the future of experiential stays.
Behind the Stays and its parent company StayWatch have been acquired by Journey — a next-generation loyalty program designed for the modern traveler. Learn more about what Journey is building at JoinJourney.com.
Welcome to the
Behind the Stays Podcast
The stories behind your favorite stays — and the hospitality entrepreneurs who’ve made them memorable.

Episode 341
How an Engineer-Turned-Michelin-Chef Built Epicurate, the Experience Platform for Luxury Stays

Episode 340
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Episode 339
This Week in Hospitality: Uber Becomes a Hotel Platform, TikTok Outperforms OTAs, and Hotels Still Don’t Own the Customer

Episode 338
He DJ'd for Jay-Z and Kanye — Now He's Rewiring Sound for Aman, Hyatt, and Jose Andrés
Recent Episodes
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Episode 341ListenHow an Engineer-Turned-Michelin-Chef Built Epicurate, the Experience Platform for Luxury Stays
Episode 340ListenThis Week in Hospitality: The World Cup Bust, Spirit's Collapse, Priceline is Back, and Aman's Move in the Texas Hill Country
Episode 339ListenThis Week in Hospitality: Uber Becomes a Hotel Platform, TikTok Outperforms OTAs, and Hotels Still Don’t Own the Customer
Episode 338ListenHe DJ'd for Jay-Z and Kanye — Now He's Rewiring Sound for Aman, Hyatt, and Jose Andrés