Why Airbnb Hosts Should Invest Way More in Design — Hot Takes with Hans Lorei

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Meet Hans Lorei — Head of Design at Investmet.com and one of the most beloved designers in the short-term rental and boutique hospitality corners of the internet.

Hans was working at a bar in Nashville when he overheard a couple of real estate developers discussing a new luxury build they were working on nearby, and something about their conversation sparked inspiration in Hans.

He asked if he could come and check out their project and the duo said yes. And while Hans couldn’t have known it at the time, this would prove to be a pivotal moment in his life and the first step in his journey to becoming a realtor, learning the ropes of development, and applying his creative talents to the hospitality space.

In this conversation, Hans and I discuss:

- Why STR hosts should invest way more in design

- Why hosts should think about their yards as an extension of their homes

- How to ensure that every item you buy for your STR is aligned with your brand

- And loads more.

Get excited for a riveting and inspirational conversation with one of my favorite follows on Twitter.

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About the Show

Behind the Stays is brought to you twice a week by Sponstayneous — a free, biweekly newsletter that brings subscribers the best last-minute deals and upcoming steals on Airbnb.

You can subscribe, for free, at www.sponstayneous.com.

Behind the Stays is hosted by Zach Busekrus, co-founder of Sponstayneous, you can connect with him on Twitter at @zboozee.